CRM industry Essay Example | Topics and Well Written Essays - 750 words

CRM industry - Essay Example Simply speaking, they have to find where to buy what with the greatest benefit for the company. Information systems for strategic sourcing evolved from simple on-line catalogues to more complex on-line procurement transaction terminals, and even more: "Advanced eSourcing systems went a little bit further than comparing just the price. They compare the total cost of ownership, allowing for more flexible bidding and optimizing the overall supply chain" (Ishikawa et al, 2005). The use of IS for strategic sourcing is appreciated throughout the world. With an increasing number of means of communication, such as mobile phones, email, Internet messengers, pagers, video conferences, etc. contacting your business partner, customer, or employee becomes easy as never before. However such variety in communication devices brings another challenge on the scene: what is the best way to deliver your message to your contact' Since there is never an agreement on communication preferences, the best way is not to use single mean of communication, but rather select them all with the help of unified communication systems (UCS). They serve as a bridge between communication and IT infrastructures allowing its users "maximum choice and flexibility over how, where and when they wish to communicate. UC systems will intelligently route voice and data messages to the user's preferred communication device based on the user's profile." (Jennings, 2006) So UCS may be vital for companies that rely on fast and accurate information flows. Business Intelligence Today the success of a business greatly depends on the feedback that managers receive from company operations. Health of an enterprise is constantly monitored and analysed in order to avoid unexpected failures. Business intelligence without the use of IT is as ineffective as diagnosis without medical equipment. Management needs to get comprehensive information on factors affecting a business. Indicators and metrices on sales, production or internal operations serve as the best base for decision making. Software used for business intelligence may be divided into storing and analyzing the performance, or internal operations and tools for more "human" side of the businesses, i.e. CRM and marketing tools. Nowadays, BI software is still limited with rather slow dynamics. Systems are updated monthly, weekly, or daily. Meanwhile, Golfarelli (2005) argues that "'daily updates are unacceptable whenever an immediate decision must be kept. This is the case for many applications in the industria l world". Thus the business intelligence industry is currently working on dynamic instant updates of information, which will allow using it effectively in every business. Security and Privacy Information stored within companies along with their technology infrastructure often presents the base for their competitive advantages. That is why security issues become increasingly important with the ever growing use of IT in business. Of course, the main driving forces behind security developments are banks. Modern security information systems include not only reactive but proactive measures as protection from perceived threats, such as surveillance, encryption, and

Last poem Term Paper Example | Topics and Well Written Essays - 1500 words

Last poem - Term Paper Example This poem displays many of the attitudes that are found in a Confucian approach to life, and it can be read on a literal level, as a lament on the trials of life for a person who is poor, or on a figurative level, as a lament on the lack of success he has had in his professional life. One of his translator’s Burton Watson simply calls Tu Fu â€Å"the eliciter of superlatives!† (p. xi) and explains that Tu Fu came from an illustrious family which included the famous Du Yu (222-284) who was a commentator on the works of Confucius, and Tu Fu’s grandfather Du Shenyan (died in 708) who was â€Å"an official in the Tang bureaucracy and one of the outstanding poets of hi time. (p. xii). It seems that being in the Tang civil service and having an interest in Confucian thought and poetry writing was a family tradition,then, because this is the same path that Tu Fu followed in his own life. Over the years Tu Fu has been recognized as one of China’s greatest poets, and Young explains that this view is â€Å"partly based on admiration for his technical brilliance, a fluent mastery of traditional forms combined with an originality that gives rise to an apparently effortless innovation† (p. 77). ... The innovation, however, is that the elements are merged with the very realistic description of actual events. In stylistic terms, critics note that he was able to use a large range of different styles and techniques, and one consistent feature is often mentioned: â€Å"One other characteristic of Du Fu’s poetry merits particular notice, since in helps to explain the perennial appeal of his work -; his realism.† (Watson, p. xix) The description of the pieces of thatch is very realistic, so that the reader can visualize how they form â€Å"whirls† (line 4) in the swirling gusts of wind, and how they get caught in the trees, (line 9) which is a strange place for thatch to be, showing how disruptive the wind is on this occasion. The thatch is caught up high, or down low in the puddles, (line 11) and this vivid description causes the reader to reflect on the damaged house and its inhabitants which are caught in the middle. Tu Fu uses the qualities of objects in the w orld to illuminate and make real the images of the poem for example the clouds are compared to ink, (line 23) and the cotton quilts, which are supposed to be soft and warm, are compared to iron (line 27). These images make the reader vividly feel the emotions and sensations that the writer feels. Tu Fu appears not to have been a very accomplished bureaucrat, and his many travels indicate that he fell out with important people and was forced to end his life in relative poverty. The poem shows that old age and poverty make the poet powerless against the forces of the wind, but also when he tries to shout at the children who take away the escaped portions of thatch, he finds he has no voice. The poem shows